THE CRITICAL SLIDE SOCIETY

Launched by a couple of surfers and artists, Jim Mitchell and Sam Coombes, the founders had the vision of an authentic, creative label as a platform that celebrates an emerging alternative movement within surf culture: one that’s less about the winner’s podium and more about the simple joy of a deeply engaged surfing life.

One of the guiding lights of The Critical Slide Society brand is the simple joy of surfing. Being in the water catching waves and connecting with yourself, with those around you and with the ocean. We have designed this range of boards with those ideas in mind. No one is going to win a world title on this range of boards. That’s fine by us. The range is all about milking the last drop of fun out of every wave.

The range has been designed to offer a veritable tool box of boards suitable for a variety of conditions. The design characteristics of the shapes have come from putting a current progressive lens over classic surfboard designs. These two longboards, a mid length and a fish will get you around the globe with a smile on your face.